Overview
Let me tell you the most depressing number in legal practice: the average consultation no-show rate is 30-40%. You spent $200 to acquire the lead. You or your intake person spent 15 minutes qualifying them. You booked a consultation. The attorney blocked out 30 minutes. And the person just... didn't show up. Multiply that by 10-15 no-shows per month and you're looking at thousands of dollars in wasted attorney time and marketing spend. Why People No-Show It's usually one of these: 1. They forgot. Life happened. The appointment was Thursday at 2 PM and they just forgot. 2. They got cold feet. The urgency faded between booking and the appointment. 3. They hired someone else. A faster-responding firm got to them in the interim. 4. The logistics were wrong. They didn't know where to go, what to bring, or what to expect. Every single one of these is preventable. The AI Reminder Machine Our system sends automated reminders that aren't just "don't forget your appointment." They're strategic re-engagement: - 24 hours before: "Hi Sarah, just a reminder about your consultation tomorrow at 2 PM with Attorney Johnson. Here's the office address and parking info. Is there anything you'd like to prepare?" - 2 hours before: "Looking forward to speaking with you in a couple hours. If you need to reschedule, just reply to this text." - 30 minutes before: "We're ready for you! If you're running late, no worries — just let us know." - 15 minutes AFTER no-show: "Hi Sarah, it looks like we missed
